A 5x52mins Doc Feature,Series that investigates
why India, Pakistan, Bangladesh, Sri Lanka & UAE, nations fuelling global
retail, don’t have their own local labels. Why people producing these
garments aren’t allowed to use them? Forced to export for a few dollars
they have to reimport it after paying 100-300% for foreign taxes and tags!
Challenging this servitude, a few icons, use their 10000 year old traditions
to herald in a silent Cultural Revolution, working with local weavers and
craftspeople….. seeking to buiild their nation’s first ethical
brands.. Sharing their hearwarming journies to protect their rare traditions
from being bleached by neo-colonialism and rampant globalization we reveal
the stories of change.